Keep it simple: the best affordable basics
Every outfit needs to be built on strong foundations and the new range from John Lewis has all the essentials at affordable prices
It’s the details that elevate a well-chosen outfit – the tasteful pair of cufflinks, the casual jacket, the interesting print – but nothing can work in isolation, you have to get the basics right in order for the stars to shine. Get them wrong and you’ll stand out for all the wrong reasons. You can’t make a fillet steak sandwich with two slices of Sunblest, and that classy pair of red socks is nothing poking out from between a scraggy jean hem and a busted trainer.
Stocking up on basics can, let’s face it, be a bit boring. You don’t necessarily want to fork out on a pile of plain T-shirts when you have your eye on a nice chore jacket. Equally, you don’t want to cut corners when you are buying the essentials, you still need high quality and sustainability to be a priority, they need to be built to last. This is where the new range from John Lewis comes into its own. From BCI cotton T-shirts to Oxford shirts, classic chinos and jeans, to shoes and tailoring, all can be found at an affordable price. So you can get everything you need to start building from the ground up.
And in case you missed it, our ANYDAY range recently launched and it combines timeless style, wearability and sustainable credentials – all at an affordable price.
