What is 4K TV?

4K TVs are all about unprecedented picture clarity
and depth, as well as near-photographic image smoothness. Featuring:

  • Enhanced picture clarity and detail
  • Vivid colours
  • Ultra HD upscaling capabilities
  • Improved viewing distances


Jenny Earp, Web Copy Producer

What is 4K Ultra HD?

4K Ultra HD televisions are exactly the same as 4K TVs - it's just a more precise term of TV tech. With it, you'll experience:

8.3 million pixels

This is four times the quality of a high-definition picture,
which is even further ahead of high-definition (HD) and
standard-definition (SD)

Improved viewing distance

Images are clearer, sharper and more realistic than ever before so you can sit closer to the screen, without sacrificing picture quality

4K Ultra HD TV has more pixels than High Definition
4K Ultra HD TVs also support extended colours

What are the benefits of 4K Ultra HD TV?

Futureproof

4K Ultra-HD TV future proofs your entire viewing experience as the resolution lies in wait of more Ultra-HD content

Upscaling

Boosts standard and high-definition content up to a near 4K
Ultra-HD quality

Unprecedented picture clarity and detail

4K Ultra HD TVs also support faster frame rates, insane contrast dynamics and extended colours

What does upscaling mean?

4K Ultra HD televisions can make content look better by upscaling it. This means that you won't have to wait to enjoy 4K content because your TV can make it for you.

Converts Full HD

Both Full HD and Standard HD content (such as live TV) benefits from the 4K resolution

Enhances contrast

The 4K Ultra-HD screen effectively sandwiches an extra pixel between those originally recorded for an impressive contrast boost and sharper replication of blacks

4K Ultra-HD screens sandwich an extra pixel between those originally recorded for an impressive contrast boost and sharper replication of blacks

What can I watch in 4K Ultra HD?

4K broadcasting

Many big budget films are now being shot in 4K, even some television companies, including the BBC, have been experimenting with the concept but are yet to be broadcast

4K video streaming

Netflix has already launched its initial 4K offering, as has Amazon who announced their 4K service to Prime Instant Video users in December 2014. YouTube also plan to stream 4K content this year

4K Ultra HD camcorders and cameras

These are designed to help you get the absolute best out of this exciting new technology. You can record in 4K Ultra-HD on your compatible camcorder or camera, and then watch your creations in 4K Utra-HD on your 4K Ultra-HD TV or even on YouTube

4K Blu-ray

A range of 4K Ultra-HD Blu-ray players have recently been released which can also upscale content when used with a 4K Ultra-HD TV

4K computing

The latest, premium laptops now feature 4K Ultra-HD screens which means that you can get creative and fully involved with the details when you are editing videos and photos or gaming

You can watch Netflix, Amazon Prime Instant Video, YouTube, Blu-ray, 4K Ultra-HD laptops and 4K Ultra-HD cameras on 4K Ultra-HD TVs

How do I connect 4K Ultra HD?

HDMI digital cables carry the best sound and vision from ultra-high definition TVs and high-end audio equipment. This connection can be found at the back of the TV. It supports Ultra HD video up to 60fps and ensures the TV is compatible with future sources of secondary content such as 4K Ultra HD laptops and Blu-ray players.

HDMI digital cables carry the best sound and vision from ultra-high definition TVs and high-end audio equipment

If you're streaming online content, then a HDMI cable is not required but a suitable internet connection is. A wireless modem and router will give you the flexibility to watch seamless content on the 4K Ultra HD TV, anywhere in your home.

HDMI connections can be found at the back of the TV
View all 4K Ultra HD TVs ›