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The activity tracker that makes you move. The Polar Loop is fitted with an activity and sleep tracker making it perfect for anyone who wants to track their activity 24/7 and get guidance to reach activity goals whatever the motivation, whether it's fitness or weight loss.

Inactivity alerts will come into play when you have been stationery for too long, prompting you to move around. On its easy-to-read display - constructed using 95 LEDs - it shows you your daily activity, calories burned, steps taken and also the time, making it a cool, multi-purpose replacement for your wristwatch.

When wearing the Polar Loop, you're not limited to dry land either as it's designed to be 100% waterproof, meaning you can rack up some lengths in the pool without missing out.

To map out your progress, the Polar Loop connects to the new Polar Flow web service and app for iPhone to automatically sync via Bluetooth Smart. These free services provide additional analysis and guidance, including illustrative graphs that show cumulative daily activity and periods of inactivity. This also allows you to compile a training diary - perfect for monitoring your progress over time.

If you want to delve even deeper into your training, hook up to compatible Polar H6 and H7 Bluetooth Smart heart rate sensors (not included) via Bluetooth Smart. The Polar Loop is the first activity tracker to incorporate heart rate monitoring.

The average battery life of the Polar Loop is 5-6 days. To recharge, simply connect to your PC or mac using the USB and it'll be back up and running in 1.5 hours.