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Smartwatches do more than just tell the time. With built-in heart rate monitors, sleep and activity tracking, GPS and smartphone connectivity, they're packed with tech. Choose an Apple Watch for durability, performance and style, head into the great outdoors with a Garmin, or make a Fitbit your lightweight fitness companion. Personalise your wearable tech with different straps and connect to your smartphone for diet and fitness notifications and reports.

View All Smart Watches (57)

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Fitbit Versa Smart Fitness Watch

£199.99

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Fitbit Charge 2 Heart Rate and Fitness Tracking Wristband, Small

£119.00

This product has received, on average, 4.54 star reviews (452)
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Fitbit Alta HR Heart Rate and Fitness Tracker, Small

£119.99

This product has received, on average, 4.52 star reviews (132)
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Fitbit Versa SE Smart Fitness Watch

£219.99

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Fitbit Charge 2 Heart Rate and Fitness Tracking Wristband, Large

£119.00

This product has received, on average, 4.51 star reviews (306)
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Apple Watch Series 3, GPS, 38mm Gold Aluminium Case with Sport Band, Pink Sand

£329.00

This product has received, on average, 4.57 star reviews (14)

Fitbit Ionic Smart Fitness Watch

£239.00

This product has received, on average, 4.30 star reviews (23)
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Apple Watch Series 3, GPS and Cellular, 42mm Space Grey Aluminium Case with Sport Band, Black

£429.00

This product has received, on average, 4.8 star reviews (10)

Apple Watch Series 3, GPS, 42mm Space Grey Aluminium Case with Sport Band, Black

£359.00

This product has received, on average, 4.25 star reviews (8)

Apple Watch Series 3, GPS, 38mm Silver Aluminium Case with Sport Band, Fog

£329.00

This product has received, on average, 4.86 star reviews (7)

Fitbit Alta HR Heart Rate and Fitness Tracker, Large

£119.99

This product has received, on average, 4.51 star reviews (70)
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Samsung Gear S3 Frontier Smartwatch with Active Silicon Band, Dark Grey

Save £75 (price includes saving)

£274.00

This product has received, on average, 4.53 star reviews (177)

Fitbit Special Edition Alta HR Heart Rate and Fitness Tracker, Small

£149.99

This product has received, on average, 2.25 star reviews (4)
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Apple Watch Series 3, GPS and Cellular, 38mm Gold Aluminium Case with Sport Band, Pink Sand

£399.00

Fitbit Blaze Wireless Activity and Sleep Tracking Smart Fitness Watch, Large

£139.97 - £139.99

This product has received, on average, 4.41 star reviews (54)
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Fitbit Charge 2 Heart Rate and Fitness Tracking Wristband Special Edition, Small

£139.99 - £149.99

This product has received, on average, 3.43 star reviews (7)
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Apple Watch Series 3, GPS, 42mm Space Grey Aluminium Case with Sport Band, Grey

£359.00

This product has received, on average, 4.78 star reviews (9)

Fitbit Alta Wireless Activity and Sleep Tracking Smart Fitness Watch, Small

£99.99

This product has received, on average, 4.28 star reviews (184)
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Fitbit Blaze Wireless Activity and Sleep Tracking Smart Fitness Watch, Small

£139.99

This product has received, on average, 4.27 star reviews (48)
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Samsung Gear Fit 2 Pro GPS Sports Band

£209.00

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Apple Watch Nike+, GPS, 42mm Space Grey Aluminium Case with Sport Band, Anthracite / Black Nike

£359.00

This product has received, on average, 4.17 star reviews (6)

Fitbit Special Edition Alta HR Heart Rate and Fitness Tracker, Large

£149.99

This product has received, on average, 5 star reviews (1)
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Fitbit Charge 2 Heart Rate and Fitness Tracking Wristband Special Edition, Large

£149.99

This product has received, on average, 3.5 star reviews (2)
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Fitbit Alta Wireless Activity and Sleep Tracking Smart Fitness Watch, Large

£99.99

This product has received, on average, 4.31 star reviews (91)
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Apple Watch Series 3, GPS and Cellular, 42mm Space Grey Aluminium Case with Sport Band, Grey

£429.00

This product has received, on average, 5 star reviews (6)

Apple Watch Series 3,GPS and Cellular, 38mm Silver Aluminium Case with Sport Band, Fog

£399.00

Apple Watch Series 3, GPS, 42mm Silver Aluminium Case with Sport Band, Fog

£359.00

This product has received, on average, 5 star reviews (4)

Apple Watch Series 3, GPS and Cellular, 38mm Space Grey Aluminium Case with Sport Band, Black

£399.00

Apple Watch Nike+, GPS, 38mm Space Grey Aluminium Case with Nike Sport Band, Anthracite / Black

£329.00

This product has received, on average, 5 star reviews (2)

Apple Watch Nike+, GPS, 38mm Silver Aluminium Case with Nike Sport Band, Pure Platinum / Black

£329.00

This product has received, on average, 5 star reviews (1)