Just as with other products, we’re finding that customers are conscious of the environmental impact of their floor covering choices. Accordingly, we now have a number of exceptional products, chosen not only for their low carbon footprint, but also sustainability. Carpets, wood flooring and Marmoleum have all been carefully selected to allow you more choice.
One of our carpet ranges uses wool sourced from the Lakeland Herdwick sheep, native to the Lake District for over 1000 years. The use of Herdwick wool within the range helps to sustain the population of Herdwick sheep and therefore safeguard the future of this breathtaking part of our country.
The Herdwick breed plays a vital role in this; for example, their strong territorial behaviour reduces the need for fences. They graze on heather and grass evenly, helping to keep the beautiful landscape (a candidate for world heritage site status) for everyone to enjoy. A less hardy breed of sheep unable to withstand the extreme weather at an altitude of 3000 feet would wander off in search of grass, and in doing so impact less favourably on the Lake District landscape!