The Frame TV
TV when it’s on. Art when it’s off.
Introducing The Frame by Samsung. Created to enhance your home whether you're watching TV or not, this innovative design will enhance your everyday space with breathtaking works of art.
Bored of that big black screen dominating your room? The Frame’s built-in art system displays pictures when you're not watching TV - simply switch to Art Mode and you can turn The Frame into your personal gallery, and showcase exceptional art and stunning photographs - including your own snapshots.
Browse art from the Samsung Gallery, which offers a curated selection of masterpieces from The Tate and the Victoria and Albert Museum, as well access to a wider art collection covering a variety of genres through the Art Store.* You’re in complete control - select the time setting in Slide Show, pick the art you want to see and how long you want it to appear on screen.
Designed to look beautiful at every moment, Samsung’s thoughtful finishing touches include clevers ways to complete your TV. The Frame comes with a No-Gap wall mount included, ensuring your TV hangs flush to the wall just like a real picture frame. It’s easy to tilt and adjust and will fit seamlessly into your home. Alongside this, customisable Frame bezels** can be added to match the room. The One Near-Invisible cable provides a clutter free cable solution so you can place The Frame almost anywhere in the room, plus you’ll receive superior 4K Ultra HD certified picture quality… ideal for watching the game or catching up on your favourite box set.
Sit back and imagine a beautiful TV that allows you to display artwork or your own photos with ease. Select the art pieces you want to see and set the time on how long you want it to be shown on screen.
Update your space or simply enjoy a different view by choosing from 100 pieces of artwork or photography from 10 different genres by 37 highly acclaimed artists all built-in.
Designed to be indistinguishable from a modern picture frame in every detail, The Frame is able to seamlessly blend with any room decor. The Frame’s interchangeable bezels** are the secret to interior harmony. It magnetically attaches to the standard metal frame, allowing The Frame to beautifully complement any space. Available in attractive walnut, beige wood, classic black or classy white, the high-quality bezel options add an elegant finishing touch to any living space. *Frame bezels sold separately.
**Additional purchase necessary Frame bezels sold separately. *Art store requires subscription fee of £3.99 per month.