Apple iPhone 8, iOS 11, 4.7", 4G LTE, SIM Free, 256GB

The iPhone 8 is more glamorous, more powerful and due to iOS 11, even easier for you to use. iPhone 8 merges the future with the present, thanks to its A11 Bionic chip with 64-bit architecture and extra-intuitive Siri – along with advanced AR and wireless charging capabilities.

Beautiful body
With its chic new glass and aluminium design, the iPhone 8 has been constructed with some of the most durable glass ever to feature in a smartphone – it’s been cleverly made with a seven-layer colour process. Providing you with precise hue and opacity, as well as delivering a rich depth of colour, your new iPhone 8 has a colour-matched aerospace-grade aluminium bezel. Handily, it’s also water and dust resistant, so there’s no compromise over style with practicality.

Brilliant bionic
The A11 Bionic chip is a six-core CPU powerhouse, which gives you fantastic performance as well as energy efficiency; you have more power than the iPhone 7, yet retain the same great battery life. Extra power means you have access to new machine learning, AR apps and immersive 3D games. A11 Bionic incorporates an Apple-designed Graphics Processing Unit (GPU) with a three-core design; delivering you up to 30 percent faster graphics performance than the previous generation.

Fantastic photos
Thanks to its improved 12-megapixel camera and faster sensor, your iPhone 8 is even better at shooting photos and videos. Apple has designed an image signal processor – giving you super pixel processing, faster autofocus in low light and better High Dynamic Range (HDR) photos. For improved consistency, there’s a new quad LED True Tone Flash with Slow Sync, which provides uniformity to the backgrounds and foregrounds of your pictures. Additionally, you can shoot 4K video up to 60 frames per second (fps) and 1080p slow motion up to 240fps.

Super sounds
With redesigned stereo speakers that are up to 25 percent louder than previous iPhone models, you now have deeper bass, enabling a richer acoustic experience for your TV shows, videos and speakerphone calls.

iOS 11
Wrapped in an easy to use interface, iOS 11 opens up amazing augmented reality (AR) opportunities in your games and apps, makes your photos even more livelier and Siri, Apple’s intelligent personal assistant, is extra helpful and natural sounding. Thanks to iOS 11, your iPhone is more personal and powerful than ever before.

The core collection of apps have been designed with great attention to detail, like Photos, Maps, Messages, News and Health – all will work straight out of the box. Additionally, with over a million apps available on the easier to use, redesigned App Store, you'll find plenty of games or lifestyle aids to assist you.

Thanks to iOS 11 and iCloud, you can connect your Apple products automatically and make your everyday tasks easier. For example, stream videos from your iPhone to your television via your Apple TV 4K; everything's synced, so all your devices have the latest information.

What is augmented reality?
AR can cleverly merge information and digital objects with the environment around you, directly onto your phone screen. (If you’ve ever played or seen Pokémon Go, you have experienced AR already.)

When looking at your phone screen, this ingenious technology enables you to see (for example) handy navigation arrows on a street – aiding you towards a set location, or you could view and then shoot virtual aliens as they invade your living room.

No matter if an app is AR optimised to assist your lifestyle, or for fun-filled gaming, it can provide an amazing experience that can bring the out of this world immersively into this one.

What is SIM free?
You'll receive the iPhone without having to commit to any network, leaving you free to decide which SIM card to use in the device. This gives you the opportunity to find the most suitable plan, whether that’s contract or pay-as-you-go, throughout the lifetime of the phone. You also have the option to add a foreign SIM card, so you can use the iPhone overseas.