Product code: 82441125

• Freeview Play
• Ultra UHD Certified

Panasonic's EX700 brings the beautiful realism and colour of the 4K HDR picture into the modern home. Hyper-detailed 4K Ultra HD resolution blends seamlessly with HDR and the brand's Wide Colour Phosphor tech for a stunningly authentic picture of glorious richness and outstanding contrast, depth and clarity. The Firefox Smart Platform keeps you connected with a wealth of online apps and content. And the innovative switch stand is designed so you can customise the look of the set to fit your home. It's a super sophisticated home entertainment hub, geared for basking in the colour brilliance of 4K HDR.

More Colour, More Depth with 4K HDR
Panasonic are one of the forerunners of colour-boosting High Dynamic Range (HDR). As members of the UHD Alliance, they've delivered top-quality HDR with staggering contrast and colour depth. This means that there’s a greater colour range to deepen your view and show shades you’ve never seen in home entertainment before. Usually, studios are forced to dilute the colour of their shows and films to fit on our TVs. Now, HDR screens like the EX700 can channel content from studio-to-living room with the same precision and utterly otherworldly hues. It’s this screen’s dynamic local dimming that makes it hit these incredible contrast levels. 4K HDR technology achieves beautiful, stunningly realistic images accurate to the original director's intention.

Beautifully Pin-sharp 4K Picture
To respond to screens getting bigger, brands have packed their screens with more pixels. This 50-inch screen has four times the number of pixels than 1080p HD TVs, delivering stunning realism, natural motion and incredible detail. Experience this high-spec picture across a range of broadcasts, movies, sports and more thanks to 4K upscaling. As it converts lower resolution content to near-4K quality, anything you watch on the big screen will be truly extraordinary. Upscaling is a process through which a lower resolution signal or data source is displayed at a higher resolution. The upscaling process interpolates additional pixels from the source data, and produces a clearer picture on your 4K screen than a non-upscaled image. Furthermore, this panel has a 1600 Hz motion rate so high-octane action like sport plays back seamlessly.

Wide-ranging, Accurate Colour
Backed by special Wide Colour Phosphor Technology, this set has a wider colour spectrum that gives images tantalising tone. Covering over 90% of the DCI (Digital Cinema Initiative) standards, you’ll be treated to a more natural and subtly-hued display. Together with Panasonic’s Advanced Colour Processing, the EX700 works to deliver deeper blacks that retain the detail of dark scenes, for an outstanding picture quality.

Freeview Play
This Panasonic TV features Freeview Play. Combining catch-up TV, on-demand services and live television, watching what you want, when you want, is now easier than ever. It’s free from subscription and is compatible with existing broadband services too. Services such as BBC iPlayer, ITV Hub, All 4 and Demand 5 are also available without having to open specific applications. This gives effortless scroll back so you never miss a second of your favourite shows.

Intuitive Smart Platform
Powered by Firefox OS, ‘my Home Screen 2.0’ provides quick and intuitive access to the content you want. With regular updates, it will ensure that you stay on track with all the latest technology developments and content. Use a variety of apps from the EX700’s customisable home screen. Cloud services let you easily use fully-fledged, large-data games and a wealth of content services, so you can quickly switch over from watching TV to playing games, and it's compatible with Netflix, Amazon Video and Youtube.

Art & Interior Switch Design
Framed by a beautiful chromatic bezel, this set has a minimal design bursting with Scandi charm. Such stripped-down looks will sink seamlessly into your home décor. And the innovative Switch stand means you have four choices of stand design, in one. Switch just to refresh the look of the TV, fit with the decor, or make room for other AV equipment.

Perfect partners
With TVs getting slimmer and built-in speakers getting smaller, choosing the right sound system is more important than ever. Soundbars enhance your TV’s sound quality and add that extra audio punch to all your movies, games and TV programmes. More affordable and easier to set up than a full size speaker system, they don’t compromise on quality either.
Take a look at our full range of soundbars.

Don't forget...
If you want to connect your TV to a blu-ray player, games console, soundbar or soundbase then you'll need a HDMI cable.
View our collection of cables & connections

And if you’re looking to elevate your viewing experience with cable management, then why not take a look at our wall mounts and TV stands.

Please note: A Smart TV is a platform that can run 3rd party Apps. 3rd party content providers may remove Apps from the Smart TV platform or stop supporting them at any time, and we cannot guarantee an App’s availability. When new Smart TV products are launched, there may also be a delay before certain Apps become available. Availability of Apps is not included within the terms of the manufacturer’s warranty, or the John Lewis 2-year Guarantee for audio visual products, or the 5-year Guarantee for TVs.

Delivery information:If you buy a sound bar or DVD/Blu-ray player along with this TV, please note that they'll be delivered separately.

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