When is Black Friday 2026? How long are the deals live? When is the best time to shop the John Lewis Black Friday sale? We’ve got the answers right here.

You may have heard of the John Lewis sale, and there’s good reason. Our online and in-store annual deals span our quality brands and products, all under one roof. Plus, you can feel confident you’ve got the very best price.

This year, come to the John Lewis Black Friday sale armed with information and ready to tick off everything on your wish list and gift list. Read on to find out everything you need to know about Black Friday 2026.    

This year, Black Friday falls on Friday 27 November, kicking off the shopping frenzy for the other Big Day (Christmas). At John Lewis, you can expect unmissable Top Deals and exclusive own-brand offers, which will carry on all the way through to Cyber Monday (30 November). Plus, we continue to price match thousands of brands against 25 leading retailers – even during Black Friday – so you can feel assured you have the best price.

You can expect genuine savings across Fashion, Beauty, Home, Tech and Kids departments, from big buys – such as white-goods appliances – to smaller (but equally important) pieces, including makeup, clothes and home accessories.

Who doesn’t want to make real and meaningful savings just before the most magical (read: expensive) time of the year? But as well as giving you the best price possible (read more about our Price Promise below), we pride ourselves on only stocking the best brands and quality products. And once you’ve made a purchase (see Payment Plans for more details), you can trust in our free delivery on orders over £50, and free Click & Collect on orders over £30, as well as aftercare. We offer extended returns, installations and guarantees, so you can shop with complete confidence.

It means we match the prices of thousands of our brands and products against 25 leading retailers. If you find the same item for a lower price at one of our listed retailers, within seven days of buying from us, we’ll refund you the difference (read more about our Price Promise).

Yes! Click & Collect is available and free on orders over £40. It’s all very convenient; you can collect from John Lewis stores, your local Waitrose, Booths, Post Offices, and local collection points. Please note, standard Click & Collect orders are held in-store for 7 days before being refunded.

John Lewis offers an extended returns period over the festive season, and this covers Black Friday purchases. Please note, items must be returned unused, in original condition and with all packaging and labels intact.

Yes, discounted Black Friday items still come with additional guarantees at no extra cost. We are proud to offer a five-year guarantee on all TVs, and a two-year guarantee on tech and small electricals.

To start building your wish list, log in to your My John Lewis account on desktop, or download the app on your mobile and log in. Simply ‘heart’ your favourite items while browsing – then add everything straight to basket when the sale starts.