Give your wash day routine a strong foundation. Curls and coils are naturally more fragile, which is why our game-changing hair masque for curly hair, coily hair and wavy hair replenishes strength with a peptide derived from plant proteins.

This intensive silicone-free treatment masque conditions and increases the smoothness of curls and coils by 85%1. The formula also protects from frizz and leaves hair looking more defined and 2X2 shinier.

• All curl types: coily (4A – 4C), curly (3A – 3C) and wavy (2A – 2C)
• All hair types: fine, medium and thick

Created with our expert team of texture stylists.

97% naturally derived3. Vegan. Leaping Bunny Approved.

Regimen.

Coils and tight curls:

• On wash days, use Be Curly Advanced™ Shampoo, Intensive Curl Perfecting Masque and Curl Perfecting Primer, then style with Coil Definer Gel.
• Between wash days, swap shampoo for the co-wash to gently cleanse and condition curls and coils without stripping. Follow the co-wash with the intensive Curl Perfecting masque or conditioner, depending on your individual hair needs, and the Curl Perfecting primer. Then, style with coil definer gel

Wavy and loosely curly hair:

• On wash days, use Be Curly advanced™ shampoo, conditioner and Curl Perfecting primer, then style with curl enhancer cream
• Swap conditioner for the intensive curl perfecting masque every 2 – 3 wash days, depending on your individual hair needs

Key Ingredients:

Vegan curl-perfecting peptide:

• Powerful peptide blend derived from hydrolyzed pea and vegetable proteins for stronger curls, coils and waves
• Peptide with low molecular weight penetrates and fortifies vulnerable strands
• 17 essential amino acids

Kokum seed butter:

• Deeply nourishes and conditions, and provides slip and detangling to help reduce breakage of curls, coils and waves

Baobob seed oil:

• Amplifies light reflection across curl pattern for enhanced shine

Sunnflower seed oil and shea butter:

• Conditions moisturises and deeply nourishes curls, coils and waves

Silicone free.

1Testing on tresses. 2Testing on tresses vs unwashed hair. 3Per ISO Standard 16128, from plant sources, non-petroleum mineral sources, and/or water.