The ultimate guide to the trends, as well as the best products and long-wear tips for radiant wedding-day beauty
Wedding-day makeup is notoriously tricky. Your matrimonial made-up face has to be resilient enough to withstand tears, sweat, hugs and late-night dancing, meaning it can end up product-heavy and looking too ‘bridal’. Luckily, there are high-performing hero formulas on hand to give you that perfect glow – and capture the look you’re seeking.
What bridal makeup look is right for me?
Whatever your style – romantic, glam or minimalist – the essential big-day makeup kit usually includes a long-wear base, healthy-glow blush, signature lip and high-definition eyes, plus a longevity hero to lock it all in place. Try out products and practice wearing your chosen makeup for a full day prior to your wedding day to see how it fares – and don’t forget to ensure your nails are painted to match the bridal palette.
The minimalist bride
Inspired by ’90s bridal icons, minimalistic makeup focuses on refined, glass-like skin, feathered brows, clear gloss and understated eyes; here’s how to achieve the barely-there, you-but-better look.
The romantic bride
Soft glam rose tones, radiant skin and blush applied higher on the cheekbones and into the temples – to lift the face – create a romantic, peachy glow. Perfect for countryside weddings.
The glamorous bride
Full glam looks work just as well in daylight as they do under a glitter ball at midnight; try modern, bold smokey eyes paired with bronze and chocolate tones and a nude lip.
The mature bride
Focus on lifting and hydrating products that won’t settle into fine lines; use soft matte eyeshadows, cream-to-glow highlighters and a volumising mascara for an effortless, bright-eyed look.
Statement lips
Many modern brides choose to pair a dewy-finish, everyday foundation and underplayed eyes with a flawless, bold lip defined with pencil for extra impact.
Bridal makeup FAQs
How should I prep my skin for bridal makeup?
Make sure your skin is as fresh and flawless as possible by investing in radiance-boosting skincare treatments in the run up to your wedding – but don’t try out any new products the week before the big day. On the morning of the wedding, follow your usual skincare routine. Our tip? Bobbi Brown’s enriched face base primes like a dream.
What touch-up products should I have in my wedding bag for the day?
A setting spray does far more than lock your makeup in place, it also nourishes your skin and helps to create a super-healthy, glowing complexion that lasts all day. BY TERRY Hyaluronic Glow Setting Mist is the perfect refreshing quick fix.
Book a makeup consultation
Whether you want to explore different beauty brands or perfect your bridal makeup, book a one-to-one in-store beauty consultation with our experts. Skin consultations are free, while a full makeover costs £45, redeemable against any purchase.