Elizabeth Arden High Drama Eyeliner, Purple Passion 06

Define and enhance eyes with the High Drama Eyeliner. The creamy liner glides on evenly for intense, long-lasting colour. The dual-ended applicator can make a precise line or a soft, smudged look. Create stand-out eyes with this dermatologically and ophthalmologically tested, wax-based, waterproof formula that wears for up to 16 hours.*

Dramatic Definition. Instantly Impact:

• 96% of women thought that it had an instant color payoff
• 91% of women thought that it makes their eyes pop
• 94% of women thought the eyeliner defines and bolds eyes
• 94% of women thought it dries
• 89% of women thought the eyeliner had a powerful, vibrant colour

*U.S. home use consumer study, 54 women, ages 30-60.

• Flexible Film Former: Helps provide comfort and long-lasting wear along with water resistant properties
• Rice Bran Wax: Skin conditioning agent providing a creamy feel

Tips by Elizabeth Arden's makeup artist Rebecca Restrepo:

Using a dark shade: “Starting at the outside of eye make a line toward the direction of the tops of your ears and extend the liner to as dramatic as desired. Starting from the outside edge of the eyeliner drawing inward create a triangle like line and fill in. Line the tops of lashes for a for a complete look.

Using Bright Eyes 03: “Apply the nude eyeliner inside the waterline and to make eyes brighter apply inside tear-duct and along inside corner and blend outwards.”