Gucci Éternité De Beauté foundation stays on the whole day, no matter how you play. This 24H, long-lasting Gucci foundation delivers a luminous-matte finish and full coverage in one drop, while feeling breathable, weightless, and comfortable. Available in 40 shades.

The Formula: A combination of high-skin affinity powders and coated pigments with an ultra-performant polymer technology allows 24-hour wear with zero transfer, while letting the skin breathe. Infused with Hyaluronic Acid and Black Rose Oil, the formula helps to boost and maintain skin hydration. Its very thin, flexible texture feels comfortable, and breathable, like a second skin. Bamboo Powder helps control shine all day. Blending the best of natural luminosity with a perfecting mattifying effect, Gucci foundation instantly blurs pores, evens the complexion, and blends away imperfections. The matte effect is never dull and stays fresh all day long without looking cakey. Formulated with SPF filters for skin protection.

The Range: A full range of 40 foundation shades matched to all skin tones–from deepest to lightest on every skin type. Calibrated across five shade families and harmonised to four undertones: cold, neutral, warm, and olive.

How to use:

Take one pump on the back of your hand, then, with your favourite tool (clean fingers or a foundation brush), pick up 1/3 of it. Starting at the nose area, stretch it from the centre of the face outwards, and blend with circular motions Pick up more product if needed and continue to apply to the forehead, chin and jawline.

How to find my perfect shade.

Each shade is identified by two parts:

• Numbers refer to the depth of your skin tone, from Fair (1XX) to Deep (5XX)
• Letters correspond to your skin undertone. C for Cool - skin rarely tans, with pink hue; N for Neutral - skin tans sometimes, with both pink and golden hues; W for Warm - skin tans easily, with yellow or golden hue; O for Olive- skin tans easily, with both yellow and greenish hues