Intense vivid colour in a lipstick with a matte finish – all in one stroke.

Gucci Makeup is creating a new set of beauty ideals embracing self-expression and diversity by breaking industry traditions. The Rouge à Lèvres Matte Lipstick was born from this vision and under the creative direction of Alessandro Michele.

Delivering bright and rich lip colour with a soft and velvety feel, the texture of Rouge à Lèvres Matte Lipstick has a silk-like, comfortable finish, without drying out lips or colour smudging. The collection’s palette includes rich nudes, oranges and pinks, reds, purples and a shade of majestic green—inspired by the particular tone seen in the clothes Alessandro Michele sends down the runway.

Rouge à Lèvres Matte Lipstick's gold metal hued tube reveals evenly spaced narrow ribbed grooves etched vertically into its length. Precise and elegant, the packaging recalls the era when lipstick tubes were an execution in art and decoration.