Virtue® Strength & Shield Leave-In Conditioner is a lightweight, leave-in formula that instantly detangles, strengthens fragile strands, boosts elasticity, and shields against damage. Powered by our patented Alpha Keratin 60ku®, this multitasking mist softens, smooths, and reinforces the cuticle, restoring strength and flexibility while protecting strands from heat (up to 450°F), UV rays, and pollution.
What makes it different: Unlike traditional leave-ins, this clinically proven formula does more than detangle; it builds strength and resilience where hair needs it most for less breakage. Formulated with our Alpha Keratin 60ku®, a protein 100% bio-identical to the keratin in your hair, it repairs weak areas while providing essential protection from everyday damage.
- 11x easier to comb
- 6x softer hair* after one use
- 2.5 x less breakage**
- 450°F/232°C Heat Protection (this is outlined in the triple protection badge)
- Strengthens internal hair structure with one use
- Significantly improves strength** and elasticity
*Based on independent, third-party instrumental data. **After five uses.