Sage by Heston Blumenthal The Custom Loaf Bread Maker

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Product information

There's nothing quite like waking up to smell of freshly baked bread in the morning, especially with the self satisfaction of knowing you made it! The Sage by Heston Blumenthal The Custom Loaf Breadmaker is the smartest machine of its type ever, and comes with more than 60 different settings to ensure you get exactly the type of bread you want. It even lets you select what time you want the bread to be ready, adds fruit, nuts and jam at the appropriate time, and lets you create your own recipes.

Easy to use
A very clever interface computes temperature and baking time each time you make a selection. A turn and confirm dial makes it easy to choose between them, while the Smart Interface displays the major variables on one easy to read Large LCD screen. Internal light and large viewing window allow you to check the progress of the baking cycle without heat loss from opening the lid.

Flexible cooking
On top of the preset programmes, the manual setting lets you experiment with your own flavours and baking styles. You can also mix fruits, nuts, grains or jam into any recipe with ease. The chute opens automatically to dispense ingredients into the dough at the appropriate time in the kneading cycle. There's also a choice of 3 or 4 different crust settings from light to crunchy.

Convenient features
A built in clock with a programmable start time means you can time your loaf to be ready whenever you want, even when you're not around meaning you can wake up to fresh, hot bread. The blade inside this machine thoroughly mixes ingredients, then collapses to maximise loaf slices and make the loaf easy to remove from the pan.

Other features:

  • 500g, 750g, 1kg and 1.25kg loaves
  • 13 hour pre-set timer
  • Power Interruption Protection
  • Full stainless steel construction

Automatic and manual programs include:

  • basic
  • whole wheat
  • rapid (bread in under 2 hours)
  • gluten free
  • crusty loaf
  • sweet yeast free
  • bread dough
  • pizza dough
  • pasta dough
  • bake only
  • jam
  • 9 custom programs to create and store your own settings

Accessories Included
Jam blade
Sage by Heston Blumenthal
H35.2cm x W24.8cm x D39.9cm
Manufacturer Part Number (MPN)
Maximum Loaf Size
Model name / number
Sage by Heston Blumenthal The Custom Loaf Breadmaker BBM800BSS
Number of Programs/Settings
12 automatic and 9 custom
Programmable Timer


  • Click & collect

    Click & collect from John Lewis and Waitrose shops tomorrow from 2pm
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  • Collect+

    Collect + from a local shop from Saturday, postcode exclusions apply
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  • UK delivery

    Standard delivery within 5 working days
    Next or named day delivery
    Named day UK delivery pre-10.30am
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  • International delivery not available


If you’ve changed your mind about keeping your purchase, please return it in its original condition with proof of purchase and we’ll exchange or refund it. Unless faulty, this should be within 35 days of receiving your order. By original condition, we’d expect this to mean that you’ve kept packaging and labels, and that the item is undamaged and unused.

You can return for free in the UK via John Lewis shops, Royal Mail, Collect+ or MyHermes. If you need to arrange collection of large or heavy items, call us on 03456 049 049. For international returns queries, call us on +44 1698 545 454

You’ll find returns information on your delivery note. Exceptions apply to certain products - find out more about our refund policy

Q & As

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Sage by Heston Blumenthal The Custom Loaf Breadmaker User Guide

Sage by Heston Blumenthal The Custom Loaf Breadmaker User Guide


  • 2 year guarantee included

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