Protects. Shines. Mends.
Smooth and protect dry, damaged hair in an instant with the first-and-only hair oil built with a powerful healing protein, giving hair its healthiest shine one shake at a time.
Virtue® Healing Oil is a unique blend of pure, hydrating super oils and our hair-healing Alpha Keratin 60ku® in one bottle. This lightweight serum instantly delivers the shine, softness, and moisturisation expected from a hair oil with the damage repair, strengthening, and environmental protection that only our protein can provide.
A first-of-its-kind, shake-to-activate formula makes hair shinier and stronger in an instant. With every shake, our Alpha Keratin 60ku® is unleashed into the serum with Kalahari Melon Seed Oil and Tahitian Tiare Flower, infusing each strand with the freshest, most potent dose of healing proteins for a nourished, healthy glow.
- 100% of women said their hair was immediately shinier
- 94% of women felt their hair looked repaired after one use
- After 8 hours, 98% of women said their hair was polished, nourished, silkier, healthier, and protected from environmental stressors
- 100% of women felt this product did not leave hair greasy or weighed down after 1 week of use
Consumer perception study conducted on 50 respondents immediately, after 8 hours, 3 days and 1 week of product usage.