Bobbi Brown Intensifying Long-Wear Mascara

Product information

Our longest-lasting mascara not only delivers lush, thick lashes but can stand up to elements (and even a few tears) for up to 16 hours. For maximum volume and results, we’ve designed a new brush with unique bristles that easily reaches small lashes and instantly builds lashes without clumping. Best of all? There’s no need for an eye makeup remover, because Intensifying Long-Wear Mascara washes off effortlessly with warm water.


Bobbi Brown
Eligible for International Delivery

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Brand Story

In 1991, Bobbi Brown revolutionised the beauty industry with her collection of ten brown-based lipsticks and a simple philosophy that “makeup is a way for a woman to look and feel like herself, only prettier and more confident.” Today, Bobbi Brown Cosmetics has expanded to a full range of beautifully wearable cosmetics, simple skincare and professional tools, and Bobbi herself has become a best-selling author, frequently sharing her experiences on television and print, and creating looks for top magazines and fashion weeks across the globe.


Click & collect

FREE on orders over £30, £2 if you spend less. Collect from John Lewis or Waitrose tomorrow from 2pm
369 participating John Lewis and Waitrose shops

Collect + from a local shop from tomorrow - postcode exclusions apply for Collect+ deliveries

5000+ participating Collect+ shops

Standard delivery in 5 working days


Named or Saturday UK delivery


Named day UK delivery pre-10.30am


International delivery not available

We want you to be happy with your purchase. If you're not, depending on the type of product, you can make free returns in the UK via John Lewis shops, Royal Mail, Collect+, or MyHermes. If you need to arrange collection of large or heavy items, call us on 03456 049 049. For international returns queries, call us on +44 1698 545 454. Find out more about returns.

You'll find returns information on your delivery note. Unless faulty, we'd like you to make your return within 90 days of purchase. Exceptions apply to certain products - find out more about our refund policy.


Find out more about returning products

Q & As

Rated 3.9 out of 5 by 10 reviewers.
Rated 5 out of 5 by Just what I wanted The slim line brush gives me just the right amount of coverage and no smudges. So easy to use. 21 July 2015
Rated 3 out of 5 by Not good value for money I wanted to buy the No Smudge mascara, as it had been reviewed in "Good Housekeeping" where it came out tops. However the assistant recommended the Intensifying Long-Wear mascara. I have never paid so much for mascara. Very disappointing, as I can't apply it smoothly. 16 June 2015
Rated 5 out of 5 by Great mascara Not clumpy but looks natural yet enhancing. Great for work when a less made up look is right. 09 June 2015
Rated 2 out of 5 by Wouldn't buy again This mascara doesn't run but the brush is so tiny and by the end of the day it really didn't look like you had any mascara on. Certainly wouldn't buy again and have gone back to my old faithful! Wasted my money on this one! 20 May 2015
Rated 5 out of 5 by Amazing lashes I was very impressed by this mascara as it really emphasised my lashes. The brush was smaller than I'm used to but it soon won me over. It's much easier to use and you can get into the bottom lashes. It lasts all day and with no clumping or flaking. 15 July 2014
Rated 5 out of 5 by Best ever mascara I am a 40-something who has been disappointed over the years with promises from expensive mascaras of no clumping, high volume and no smudge. This is truly the first that has delivered on all counts: I apply first thing in the morning and it's still intact last thing at night. Well done Bobbi Brown; I'll be back for more! 24 April 2014
Rated 5 out of 5 by Great quality A great quality & very reliable product. Would certainly purchase again! 17 December 2012
Rated 3 out of 5 by Its ok Initially I was really surprised at how small the brush was, it is nowhere near the size of an average brush. It goes on smoothly with a nice consistency it creates more volume and length. It does stay on all day, although is defiantly not waterproof! I liked that there were no flakes or clumps as some mascaras do this - even expensive ones. However, the volume and length was adequate but not amazing it does not add any curl and I did not feel that it was anything particularly special. I will see what else is out there when I am looking for a new one. 27 October 2012
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