New look on the outside, same beautiful formula on the inside.
Hydrating Hair Serum that makes hair look healthy, softer and feel silky smooth by the morning.
- +89% less frizz*
- 2x more hydration**
- +72% hydration after 8 hours***
- Fast-absorbing, weightless, non-sticky feel
- Continuous overnight nourishment
Powered by a nutrient-rich superfood hydrating blend:
- Pomegranate Seed Oil revives dull, dry hair with Omega-5
- Mango butter softens, nourishes and boosts shine
- Coconut Oil locks in moisture for lasting softness
Suitable for all:
- All hair types: fine to thick
- All textures: straight, wavy, curly and coily
- Safe for colour-treated and chemically processed hair
Aveda’s Pure-Fume™ aroma with cocoa, organic ginger, cardamom and plant essences. 100% vegan. Cruelty-free. Leaping Bunny Approved. Naturally derived ingredients.
*Tested on frizz-prone tresses. **Laboratory testing on tresses. ***Testing on tresses after 24 hours.