HermèsPlein Air Perfecting Primer, 33ml

The creation: This perfecting primer is the first step in the Hermès Plein Air complexion ritual, preparing the skin for the application of foundation while also enhancing skin quality. It was developed through the expertise of Gregoris Pyrpylis, creative director of Hermès Beauty, and combines effective skincare with a natural look. The skin is smoothed and moisturised for up to 8 hours* and its texture refined.

The makeup result: A light, fluid primer to suit all skin tones, melting into the skin to leave a satin-smooth transparent finish and a radiant complexion that lasts for 12 hours**. Make-up remains unaffected by humidity and heat. The skin is evened out, the appearance of the pores is blurred, skin texture is refined and imperfections concealed.

Effective skincare: Formulated with skincare ingredients, this perfecting primer delivers immediate, lasting results, soothing the skin instantly and leaving it moisturised for up to 8 hours*.

This performance comes from a trio of active ingredients: niacinamide to nourish, smooth and improve skin quality, pure hyaluronic acid to moisturise and white mulberry extract (Morus alba L.) to help reduce wrinkles and fine lines.

With regular use:

• 87% of people said that their skin was firmer***
• 94% of people said that their skin had regained its elasticity***
• 90% of people said that wrinkles and fine lines had been smoothed out***

The formula: This perfecting primer has been formulated with rigorously selected active ingredients to enhance and care for the skin.

The object: The bottle was designed by Pierre Hardy, creator of Hermès Beauty objects. The clean, graphic lines combine the circle and the square and are crafted in noble materials. The glass is partly white-lacquered, partly transparent, playing with our perceptions. The black metal pump, engraved with the Hermès Paris signature, delivers just the right amount for one application. And the white metal cap with its jewel-like finish is decorated with the Hermès Ex-Libris in gold permabrass.

*Instrumental test carried out on 12 women. **Self-scoring by 32 volunteers. ***Use test carried out by 32 subjects after 8 weeks of use.

How to use:

Use your fingertips to apply the perfecting primer across the face after your skincare routine, either on its own or before using a complexion product. Apply by smoothing outwards from the centre of the face.